Build

Build is a nonfiction book by Tony Fadell that shares lessons on creating products, leading teams, and navigating a career in the technology industry. Drawing on the author’s experience as a key figure behind the iPod and iPhone, the book offers practical advice on product design, decision-making, leadership, and avoiding common mistakes in innovation. It combines personal stories from Silicon Valley with reflections on what makes products successful and how teams can build things that truly matter. Straightforward and experience-driven, it focuses on the realities of building companies and products, from early ideas to large-scale impact.